Description
Carbon black is mostly used in the tire industry to improve the strength and longevity of automotive tires and increase tensile strength and resistance to abrasion. It is also used in plastics, mechanical rubber goods, printing inks, toners, rubber products, and pigments. It can absorb UV light and converts it into heat; hence, it finds its major application in the insulating wires and cables. Besides, it serves as a cost-effective rubber reinforcing agent.
The surge in demand for carbon black in tire and construction & manufacturing industries is expected to drive the growth of the global carbon black market.
Table of Contents
INTRODUCTION
Rubber Black
Speciality grade
Market dynamics
Restraints:
Drivers:
Market Growth
Opportunities:
Porter’s 5 Force Analysis
The threat of New Entrants
Bargaining power of Suppliers
Bargaining power of Buyers
The threat of Substitutes
Degree of Competition
Global Trend: Tires industry
Key tire manufacturers based on Vehicle type
COMPETITIVE LANDSCAPE
Cabot
Birla Carbon
Orion Engineered Carbons
PCBL
Asia-Pacific Landscape
Key market trends, growth factors, and opportunities
Thailand
Key Facts
Thailand as Tire Market –
Thailand as rubber market
Challenge of Thailand’s tires and rubber industry-
Opportunity and investment of Thailand’s rubber and tire industry
U.S. TARIFFS ON CHINESE TIRES A BOON FOR THAILAND
Vietnam
Key Facts:
Vietnam as Tire Market
Vietnam’s rubber industry:
Opportunity and investment of Vietnam’s rubber and tire industry
Indonesia:
Development of carbon black imports in Indonesia
Malaysia
Post COVID-19 Impact Assessment:
Increasing Market Share in APAC:
Alternatives available (Logistic Strategies)
Direct or zero level channel distribution:
Indirect channels distribution:
Multi-channel distribution:
LOGISTIC STRATEGIES- PROS AND CONS
Customer Segmentation –
Gold Standard Customers
Characteristics
Strategy- Product Differentiation Focus
Potential Customers
Characteristics
Strategy- Product Differentiation Leadership
Incorrigible Customers
Characteristics
Strategy- Cost Leadership
COMPARING STRATEGIES BASED ON PARAMETERS:
Marketing Strategies to increase the market share in APAC.
Means to achieve –
References:
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